The Short variation: foundation stocks and provides quality men’s toiletry products to 170,000+ clients in U.K. their shaving services and products, skincare range, hair-loss treatment options, and membership containers give men the opportunity to improve their particular early morning routines and bridegroom on their own to check and feel their very best. In case you are searching for a special gift for a boyfriend, partner, daddy, or brother, you can scan Cornerstone’s individualized shaver manages and deluxe present boxes for many some ideas.
My personal boyfriend and that I had been online dating for only a couple months when his birthday loomed on diary. He said I didn’t need to get him one thing, but i desired to show that we cared. And so I searched cyberspace for something useful, satisfying, and personal. After rejecting polo t-shirts and containers of cologne, I finally settled on a shaving system.
We understood from up-close experience that shaving frequently irritated my personal boyfriend’s skin, and he struggled to keep their face silky-smooth. I gave him two advanced services and products in order to make his everyday shaving ritual simpler to manage, and we also both reaped advantages.
U.K. business person Oliver Bridge started Cornerstone in 2014 to compliment guys and give all of them the shaving and skincare products to look after on their own on an innovative new level. This business focuses on men’s room comfort, wellness, and comfort.
Through the years, Cornerstone provides widened the line to incorporate everything males have to take care of on their own and work out on a clean start to the day. The on the web racks feature deodorant, hair-loss remedies, lotion, multi-vitamins, mouthwash, and also condoms. Foundation operates down a registration model, so members can tailor a delivery timetable and restock their most favorite products thirty days after thirty days or year after year.
Cornerstone features delivered over one million orders thus far in 2010, plus the crowdfunded company features raised significantly more than £8 million.
Vivien Hinds, the PR individual for Cornerstone, mentioned the business’s typical customer is actually a “busy working man who willn’t have time and energy to go right to the shop.” These guys range in age from 18 to 65, as well as enjoy having a good solution like Cornerstone in it.
The true luxury Gift container Can fulfill All Shaving Needs
The Cornerstone team puts countless thought and energy in to the manufacturer product line. They’ve created cosmetic items that tend to be vegan-friendly and cruelty-free, as well as’ve developed shaving membership boxes to really make it more comfortable for guys to maintain their bathroom cabinets stocked using the right products.
Based on Vivien, 92percent of clients are guys, and 8per cent tend to be women who are looking for on their own or with respect to the guys inside their lives.
The luxurious present Set is regarded as Cornerstone’s most widely used things, especially across holidays. The bundle consists of a customized chrome shaver handle, 6 German designed shaver blades, pre-shave scrub, along with other painful and sensitive skincare products. The gift ready also includes a voucher for a price reduction in the buyer’s very first membership purchase. By doing this, the present isn’t just a one-time thing as it can motivate another daily hygiene schedule.
The Cornerstone membership is not hard to deal with using the internet. Clients can customize the time and services and products to fit their requirements, tastes, and schedules.
“you won’t ever need to bother about altering your own strategy or running out of stuff or nipping over to the shop,” Vivien stated. “you are able to completely customize it to yourself which simply can make things much easier for the users.”
Whether you are giving your man a fully stocked registration field or a shaver handle with his initials about it, you can easily browse Cornerstone’s brand for revolutionary and good ways to pamper yourself or your man. The fully stocked membership cardboard boxes, tailored razor handles, and quality skincare products placed individual convenience initially.
Drawing From representative suggestions to publish unique Products
Cornerstone provides over 170,000 users. Him or her utilize Cornerstone services and products on a regular basis and provide useful feedback into the team. The business prides itself on getting people-powered â after all, it got the beginning through crowdfunding â therefore incorporates customer feedback into its manufacturing procedure.
Given that team aims to launch brand-new pharmaceutical items, it utilizes their users to let all of them know very well what direction to just take and what kinds of products will resonate along with their customer base.
“we absolutely like this business. First-class products and customer service is actually second to none.” â Trustpilot review of foundation
“We make use of our very own users to evaluate new items before we launch all of them,” Vivian demonstrated. “very, we understand as soon as we do produce the final product, we are creating a thing that the customers wish â not what we desire and other men and women want. Its completely member-focused.”
Many Twitter reviews mirror the pleasure constructed into the products. “The products themselves are brilliant,” stated Stephen A. “I’m satisfied to say I’m the main Cornerstone customer base, and I also’ll be purchasing more of their products during my then field!”
Another Twitter reviewer stated Cornerstone’s razor is their all-time ideal. “I’ve been shaving for 32 decades, and that I can quite with confidence say, without the doubt, that the shave because of the foundation ended up being many comfy and satisfying shave I’ve ever endured,” the guy mentioned. “i am positively happy using my option, a decision well-made, albeit any If only I would produced long ago.”
Furthermore, 74% of Trustpilot ratings price Cornerstone as outstanding, and another 15per cent say they may be fantastic. “Thus energizing to have a company that appreciates customer support,” John typed. “Please stick with it, Cornerstone, and you will have our company for a while.”
Earlier on this year, Cornerstone established remedies for impotence and balding. Trying the future, the team intends to continue steadily to help males nationwide by further increasing their particular range of health and well-being services and products for males.
Cornerstone at this time has its own jobs in the offing, yet it consistently pay attention to clients in order to create brand new some ideas and pleasure. “We utilize our users’ comments every step on the way,” Vivien told all of us. “We listen, we adjust, therefore allow members feeling heard and valued.”
A People-Powered business located in main London
Oliver Bridge established Cornerstone in July 2014 because the guy wanted to make men’s morning shaving schedule less of a discomfort. He sat down at their dining table and developed a plan getting top-quality skin-care and shaving services and products to the hands of hectic Londoner.
Thanks to the power of crowdsourcing, their business increased rapidly and turned into just about the most common and respectable self-care item suppliers within the U.K.
These days, Cornerstone has a team of 24 passionate and vibrant people that are excited about the company’s goal.
“It is a great company be effective for,” Vivien informed you. “we are people-powered, therefore we have the customer service group and fantastic energy.”
Vivien spent some time working at Cornerstone for nearly three-years, and she mentioned she likes the work-hard, play-hard tradition from the organization. Foundation arranges social occasions, such as weekly delighted hours and mini-golf competitions which get everybody chuckling and having a lot of fun within their off hours.
Associates experience the versatility to create their many hours and home based sometimes. There’s no hierarchical control system. Instead, individuals are respected to obtain their work accomplished.
Any office maintains a friendly atmosphere with music playing in background while everyone operates in the wild format. Often the company produces steak meals or any other snacks to improve spirits. During significant sports competitions, the Cornerstone group takes their unique laptops to the cooking area, setup a projector, and watch the match even though they work.
“It really is a really fantastic tradition and atmosphere to stay,” Vivien said. “Because we’re relatively little, you will find your own influence and how your work assists the organization. Everyone is known due to their work as well.”
Cornerstone brings top quality products your Door
Sometimes it could be difficult to find a good present for an important various other. If you want to think away from polo-shirt box and give him one thing he’s going to use daily, you should think about ordering Cornerstone subscription package for the special man that you know.
A Cornerstone shaving package is actually a great gift as it allows males to boost their own shaving experiences. My sweetheart appreciated my efforts to indulge him on his birthday celebration, and then he started utilizing pre-shave and aftershave products to relieve razor burn from his skin. In just a few days, the guy seemed better, smelled much better, and felt much better.
Foundation provides a myriad of luxury toiletry what to assist men hunt their finest on their next night out. With regards to high quality skincare, this business provides the goods.
“a giant focus for people is actually making certain our very own users are content,” Vivien mentioned. “These days folks are therefore active, therefore we do whatever we could to create their unique live better by automating the bathroom for males, whilst continuing to cultivate top-notch services and products.”
